Created By

Technology solutions for individuals

About Us

Creating tailored mobile solutions that stimulates meaningful engagement between the talent and their valued audience.

Our Model

Influence It Co is an Australian based technology company, which uses local talent to develop high quality and engaging content for Professional Athletes and Social Media Influences.

The Industry

The Mobile application industry is growing like never before, with forecast indicating that by the end of 2020, mobile game revenue will hit $76.7B, a 12% increase from 2019.

Latest Project

Toby Price Rally Raid is a concept for a free to download arcade game inspired by the toughest rally races Toby himself has competed in around the world.

It allows players to experience an insight into Toby Price’s passion as they navigate through a series of stages around the globe designed to give an accurate insight into the world of Rally Racing.


Influence It Co’s leadership team shares the same passion and desire for creating innovative and tailored solutions for the individuals we’re aligned with.

Matty Macalpine

Matty Macalpine has fortified a role in the Australian Sports and Brand landscape with his self-started Marketing and Management company Owlpine Group.

Matty is at the top of his game in is field with expertise in digital management, sports marketing, content creation, photography, social and digital marketing, media consulting, sponsorship and partnerships, athlete management and more. Matty has a rich history of working with the world’s most respected companies and brands such as Red Bull, BRP, Mitsubishi Motors, BFGoodrich, Asahi Beverages and more.

Chaz Prezident

Chaz has a passion for helping small and medium-size businesses maximise their potential and value, through his proactive approach to management accounting, budgeting, and corporate governance.

Chaz is a long-standing contributor to the Australian accounting profession through his involvement in the activities of The Institute of Chartered Accountants Australia & New Zealand and the Tax Institute of Australia.